OUR VISION
Military
Pets, Inc. will share our enthusiasm and commitment to the lasting patriotic
salute of all branches of the U.S. Armed Forces and Military themed life
through creating lifestyle and environmental culture products for the most
treasured members of everyone’s family, their pets.
We are achieving this vision with the help and services to
our Disable Veterans returning home.
COMPANY PROFILE
Military
Pets, Inc. licenses, design, develop, markets and distribute a full portfolio
of products, apparel, supplies and accessories for pet industry consumers
centric around supporting the military patriotic lifestyle.
Military
Pets, Inc. through our license of all five Armed Service Branch Mascot Logos
and development of our company own Military Pet Product brand offers a
diversified product portfolio epitomizing military patriotism through our pets.
We
pattern our company goals and ethos through the motto “My Pet honor My Military” and tagline “Your Military Pet”.
Our
role is to keep your pet warm, comfortable, stylish and well pampered with
devoted flair of America’s military. MPI brings a fresh approach to get
apparel, supplies, and accessories through beautifully constructed, high
quality product crafted with meticulous workmanship centered on a timeless
theme of supporting our military through our pets and the military’s
mascots/pets.
Our
products transcend the fads and fancies providing lasting value for your dollar
and are trend-resilient (with a generational friendly brand/theme).
When
owners choose Military Pet Products, they choose to make a statement. It’s a
statement of American Patriotism toward military service and one’s love for
their pets – those wonderful creatures that depend on the owners for comfort,
love and companionship.
ARMY MASCOT LICENSE
Military
Pets, Inc. currently has licensing agreement with Military Mascot/Diann
Wall-Wilson owner of the trademarks for the United States Military Mascots for
each armed service branch, The United States Army Mule, The United States Navy
Goat, The United States Air Force Falcon, The United States Marine Bulldog and The
United States Coast Guard Bear allowing us a extremely broad category license
to develop, market, distribute, license and sell products bearing the U.S.
Military Mascot Insignia/Emblems within the pet industry, specifically pet
apparel, accessories and edible.
POWER OF MASCOTS
The
attachment, which human beings feel for animals, is both deep and pervasive and
stretches back across tens of thousands of years. According to anthropologists,
these feeling go a long way toward explaining the almost universal appeal of
mascots.
Military
Mascots taps into these feeling and, if anything, amplifies them because of the
close association its marks have with the nation’s armed forces.
While
there is considerable debate as to whether a mascot is more or less effective
than a logo, there is little doubt about their popularity or the fact that they
have an uncanny ability to infuse into the most mundane object a strong
emotional content, a content that would, under normal circumstances, be absent.